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LATINO THEMES – What are yours?

We Love You, Miles Morales

“My brain couldn’t fully process the revelation: Spider-Man was . . . just like me?” Freelance writer David Betancort, for the Washington Post, was stunned when he learned the news: The New Ultimate Spider-Man, “who will have the almost impossible task of replacing the late Peter Parker, easily one of Marvel Comics most popular characters — took… Continue Reading

NYILFF Ads Use Latino Stereotypes

The New York International Latino Film Festival opens soon (August 15 through 21st, 2011) and is attracting attention to its fest through a new media campaign: William A. Nericcio, a professor at San Diego State University and the author of the book “Tex{t}-Mex, Seductive Hallucinations of the ‘Mexican’ in America,” said stereotypes of Latinos were… Continue Reading

Studios Identifying Hispanic Audiences as VIABLE

Excerpted from “Studios try to ‘crack the code’ on Latino moviegoers” (CNN Entertainment) The Hispanic demographic is far from homogenous, consisting of various nationalities, levels of acculturation and language preference, which affect both the development of movies targeting the group as well as the way studios try to market so-called mainstream films. (Continued Excerpt) As… Continue Reading


“LATINO-THEMED FILM” is a term that encompasses the presence of characters, conflicts, plots, environment and settings, in Latino cinema that is made available to viewing audiences in commercial, art-house, film festivals and educational environments. The term “Latino-themed Film” is an expansive description used to provoke and inspire the expansion of Latino stories in media. It… Continue Reading

Attend the LA Film Fest & Win Stuff!

Who thought watching movies could be MORE fun?